Luckily there are plenty of good fonts for posters and other advertising mediums to boost your brand. For example, bolder advertising fonts are more eye-catching and demanding, suggesting a stronger personality than neutral font choices.
The fonts you choose can communicate different messages to the viewer and dictate how they view your brand or product. Fonts play a surprisingly large part in this choice too. From colours and images to slogans and brand names, there are many marketing psychology tricks that can influence a potential customer’s choice to buy from your company.
Every choice you make in advertising is a vital one.